Tracey Cain
Managing Director (LLB, MPA)
Tracey has over 20 years of
Australian and international media
experience, in a variety of journalist, corporate and political advisory roles.
On the political front, she worked as
a radio journalist in both the NSW and
Federal Parliamentary Press Galleries,
as a Ministerial media adviser in
Australia, and also in the White House during the 1996 Presidential Elections. She has worked in-house as a Director of Communications and Media for a leading Australian corporate.
Tracey leads APA’s media strategy team, and has particular
expertise in litigation, transport and financial PR.
Tracey is a Director of The Winston Churchill Memorial Trust and an International Editorial Board Member of the Journal of Public Affairs.
Mobile: 0411 644 999
Jacquelyn Drozdoff
Senior Consultant (BA, MPA)
Jacquelyn has a decade of experience
in government communications, public relations and media in Australia, the US
and the UK.
She has in depth experience in
developing strategy and implementing campaigns in the areas of healthcare
and mental health, pharmaceutical, social policy, finance, corporate social responsibility programs and the not-for-profit sector.
She is a Non-Executive Director with the YWCA NSW.
Mobile: 0404 803 021
Alastair Furnival
Chairman (BA, MCom)
Alastair's background is as a policy and political specialist, having worked as a senior adviser and chief of staff for State and Federal Ministers, and within Party organisations.
Outside politics, he has worked as a policy analyst, lobbyist and economic consultant, covering a diverse range of clients including banks and insurance companies, pharmaceutical companies, foreign governments and Christian churches.
Alastair's particular areas of interest are health, ageing and other social policy, as well as financial and trade regulation.
Alastair is a member of the International Editorial Board of the Journal of Public Affairs.
Mobile: 0411 888 975
Liam Bathgate
Director
Liam has more than 30 years of experience in senior roles across the media, political and corporate sectors.
For over a decade he has worked in senior corporate advisory and public affairs roles in the fields of defence and infrastructure. He also has experience in water, transport and regional development.
His most recent political appointment was Chief of Staff to the NSW Opposition Leader, Barry O'Farrell. Prior to this, he served as Press Secretary to Deputy PM and Federal National Party leader Doug Anthony, Principal Private Secretary to Doug's successor, Ian Sinclair, followed by his role as General Secretary of the NSW Nationals.
Before his political and corporate career, Liam served as a senior journalist with regional papers and AAP in Sydney, followed by work in the Federal Press Gallery as a senior correspondent.
Liam is a member of the Monash Awards NSW selection committee.
Mobile: 0432 072 523
Email Liam
Rod Frail
Senior Consultant (BA)
Rod is a corporate communications, public relations and government relations advisor with more than 30 years of experience.
He served as a senior journalist on two of Australia's leading broadsheet newspapers before working in the Federal and NSW Parliamentary Press Galleries.
He later worked as a media advisor to Government ministers, before taking on senior communications roles with the NRMA and the
Insurance Council of Australia.
His particular professional expertise is in the field of financial services.
Mobile: 0413 989 897
Email Rod
Andrew Bibb
Senior Consultant (BA, BIBR)
Andrew boasts more than 15 years
of experience in political and corporate communications.
Having been involved in election
campaigns in Queensland, NSW
and Victoria as well as at the
Federal level, he later worked as
a senior political advisor to the Queensland Opposition leader.
More recently he worked as the senior communications advisor
with Commerce Queensland in a lead role on critical campaigns
for the business sector.
His professional interests include business, water and the
environment, food and retailing.
Mobile: 0434 009 811
Maria Andriano
Senior Designer (Adv Dip Design)
Maria has more than 16 years of
hands-on design, print creative and
corporate design experience in the
UK and Australia.
She has worked across all major mediums, and has run and owned boutique design
companies specialising in corporate branding and company
presentation for Macquarie Bank, Challenger International, Investec
and Tennis Australia to name a few.
She has also worked in-house as head designer and creative
marketing for a leading Australian corporate.
Mobile: 0405 277 035
Carolyn Coulton
Consultant (BA Comm)
Carolyn has gained media expertise through a variety of roles, from a journalist and news presenter at a leading national commercial ratio network, to designing and managing communications campaigns for corporate and government clients.
Her background in journalism has given her an instinctive understanding of the national media as well as a strong network
of contacts.
With expertise in strategy development, message construction and issues management, Carolyn advises clients in the areas of education, transport, and finance and investment.
Mobile: 0403 554 390
Hollie Hughes
Consultant (BA Comm, MPPP)
Hollie Hughes has more than fifteen years
of experience in politics, media and
corporate communications in both in-house and consulting roles.
After commencing her career as a
journalist, she has worked in
communications and advisory roles
in-house at global organisations, and served as a senior political
advisor to several politicians.
Her professional interest is in regional Australia and issues
associated with life in rural Australia such as water, the environment, farming subsidies, trade and finance.
Nicole Wong
Consultant – Design
(Dip Visual Comm)
With a decade of print, advertising and publishing experience behind her, Nicole
has worked on a range of campaigns
across the Asia Pacific.
Her extensive experiences around the
world have enriched and shaped her
design across a broad portfolio of work
in the health, government, retail, commercial and fashion sectors. Clients served in the past include Alcatel-Lucent, ABN Amro, Ministry of Education, Sony, TCC, Style and Female magazines.
She was also the creative director behind her own creative portal company prior to joining APA.
Julia Southgate
Consultant (BComm, GDMC)
Julia’s has three years of experience in
public relations, issues management and internal communications, for a major Australian not for profit.
She has designed and managed statewide and national communications campaigns
with first-rate results, and also has
expertise in fronting the media as an organisational spokesperson.
Julia focuses on campaign media and materials content for APA’s clients across the broadest range of sectors, and works as part of a team or as a client manager for her own projects.
Rachel Tys
Consultant (BA)
Rachel has two years of experience working in varied policy and coordination roles in the Australian public sector.
In particular, her focus is on land and water with expertise in the national climate change initiative.
Her expertise is in campaign research and coordination, and she assists the team in both public relations and policy areas.
R